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Plugged In: How Breakthrough Leaders Harness The Advantages Of A Digital Model In A Traditional Business

by Yvonne Heyne

About the Book
In this rapidly evolving world, technology has transitioned from a personal device to a
connected experience. Many organizations and leaders are focusing on how that impacts and reshapes the customer experience. While considering those options, this book delivers the path for leaders to immediately exploit the untapped value waiting to be unleashed from the inside, out. Equipping leaders, especially field leaders with synthesized, actionable intelligence enables them to focus on the right things, at the right time, with the right people. The results will transition running the business reactively to leading the business proactively. Even in an uncertain landscape, with change continuing at accelerated rates, leaders are able to get and grow a competitive edge, deliver exponential financial returns and fuel uncompromising Brand value.

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